For marketing and sales professionals, and business owners to learn about low-cost digital marketing techniques to grow your business.
17 May 20192 hours, 30 minutes
- $80.00 excl. GST
24 June 20192 hours, 30 minutes
- $80.00 excl. GST
This course is for marketing and sales professionals, and business owners, focuses on low-cost digital marketing techniques to grow your business.
We will share the latest and proven methods on how businesses can use low-cost social media, mobile and other digital marketing tactics to generate leads, increase sales and improve profitability.
We will also feature interesting case studies from around the world on how small businesses outwit their bigger competitors using the power of digital marketing. We will also provide a list of low cost or zero cost digital marketing tools that participants can use immediately to increase traffic and engagement, and generate more leads for their businesses.
As this is a hands-on course, participants will need to bring their laptops.
Done in collaboration with NTUC U Associate
S$80 per participant (exclu. GST)
Exclusive $10 discount for NTUC Members or Econsultancy Paid Subscribers
(kindly email firstname.lastname@example.org with your Full Name & NRIC/FIN for your exclusive promo code)
NTUC Members can claim up to 50% of course fees through UTAP. More information can be found here.
Eu Gene Ang is the Lead Trainer in Asia for Econsultancy and has trained over 3,000 participants in digital marketing courses and seminars across Asia. He provides digital marketing training and consulting for global clients like American Express, Gucci, Standard Chartered, Volkswagen, TripAdvisor, Sanofi, and regional firms like SPH, Maybank, OCBC, Media Prima, Resorts World Sentosa, Great Eastern and Singtel among many others. Eu Gene also lectures digital marketing in the MBA programme at the National University of Singapore (NUS).
Eu Gene has 21 years experience in marketing, and has worked in top global firms like 3M, FedEx and DHL in various senior sales and marketing roles. He is also one of the few certified Google Regional Trainer that trains the official Google AdWords and Analytics courses. Eu Gene also leads the regional trainer team for the Certificate in Digital Marketing (powered by Econsultancy) programme organized by the Association of Accredited Advertising Agents Singapore (4As Singapore) and supported by the Singapore Workforce Development Agency (WDA).
Eu Gene previously founded and managed an award-winning boutique digital marketing agency based in Singapore. He is also a highly sought after trainer and speaker, and has delivered keynote speeches and workshops at the National Sales & Marketing Congress Singapore, Econsultancy's Digital Cream, Yahoo! Purple Workshop, Digital Outlook workshop, Google Classroom, and many others.
Eu Gene holds a Master In Business Administration (MBA), Marketing, from the Nanyang Technological University, and Bachelor in Business Administration (Marketing), BBA (1st Class Honours) from the National University of Singapore. He held 3 scholarships from the Civil Aviation Authority of Singapore (CAAS), Singapore Chinese Chamber of Commerce Foundation and the Public Service Commission (PSC) of Singapore. He was also awarded the Harvard Club Gold Medal, Toh Chin Chye Book Prize and the Monetary Authority of Singapore (MAS) Book Prize for graduating as the top Honours student. He is also a Google AdWords Qualified Individual, certified in Advanced Search Engine Marketing and a certified Regional Trainer for Google Partner Academy.