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Digital publishers fall back to earth

November 2017

The digital publishing industry was hit with a surprise late last week as reports broke indicating that digital media darling Mashable was sold to Ziff Davis for just $50m. That's a small fraction...

Is Amazon's ad business the new slotting fee?

October 2017

Amazon's influence continues to grow by the day, leaving even the most powerful brands in the world with little choice but to play its game. Where will Amazon be in one year, five years, ten years?

Google ditches first click free, embraces paywalls

October 2017

This week, Google killed its 'first click free policy', which required that publishers employing a paywall offer Google Search and Google News users three free articles per day. Those that didn't...

Amazon turns Twitch into an influencer sales platform

September 2017

Amazon raised a few eyebrows when it announced it was purchasing the gaming-focused live streaming video service Twitch for nearly a billion dollars in 2014. Why would an ecommerce giant want to...

Enter a search term such as “mobile analytics” or browse our content using the filters above.