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The Consumer Conversation


The Consumer Conversation report, produced by Econsultancy in partnership with IBM, highlights the gap between marketers intentions and their customers' satisfaction. Based on two separate surveys...

Mobile Sophistication and Strategy Report


Produced in conjunction with Kontagent, a leading mobile customer intelligence solutions provider, this report takes a hard look at how organizations and agencies are responding to the...

Multichannel Customer Experience Report


The second annual Multichannel Customer Experience Report, published by Econsultancy in association with Foviance, examines the extent to which organisations are committed to delivering an...

Online Measurement and Strategy Report 2009


An analysis of the web analytics industry based on a survey of digital marketers. The 64-page report and 30-slide presentation contain valuable insights into the use of paid-for and free web...

Affiliate Marketing Survey Report 2008


This research is based on a survey of 250 merchants and 150 agencies, containing unique data about the use of affiliate marketing, spending on this channel and its effectiveness.

Affiliate Marketing Merchants Report 2007


This research, carried out in association with buy.at, is based on an online survey carried out in August and September 2007 and reflects the nature of affiliate marketing merchants.

Social Commerce Report 2007


This survey-based report looks at how companies are embracing social media and enabling customers to interact with each other to improve their sales and marketing.

Enter a search term such as “mobile analytics” or browse our content using the filters above.