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Opinion - Search paths to success

2006

By Andrew Hood, Lynchpin Managing Director The concept of keyword success is hardly new. The growth of search marketing has, arguably, been fuelled by the ability to track the sales delivered by...

Tips on B2B email newsletter content

2006

Mark Brownlow at Email Marketing Reports has published some useful tips on creating quality content for B2B email newsletters. Mark has eight years' experience in writing various newsletters and...

London business blogging event – last call

2006

So we’re less than two days away from our Blogging for Business event, taking place here in London this Wednesday. There are about 10 places left, so consider this a last call.

Web searches to kill window-shopping?

2006

Europe’s high streets could eventually be devoid of banks, travel agents and mobile phone shops as consumers turn to the web for research, according to ACNielsen. A study by the analyst group...

Witty vs descriptive headlines - what works best?

2006

Danny Sullivan has fired off a few rounds at the authors over at Google Blog, who habitually use non-descriptive headlines such as ‘Greetings, Earthlings!’ and, our favourite: ‘Yes, you can have a...

Richard Edelman on PR and blogs

2006

Richard Edelman, CEO of PR heavyweight Edelman, is holding a Q&A session later today via FT.com on the joy-filled subjects of 'blogs and PR'.

Thousands of holidaymakers duped by fake sites

2006

Scammers have fooled thousands of British consumers into paying for non-existent summer holidays online, the Association of British Travel Agents (ABTA) has warned. The Metropolitan Police has...

Travelhiker launches community site for travellers

2006

A new social networking site has gone live, providing user-generated information for holidaymakers and UK commuters. Founded by 27 year old Oxford grad James Holmes, Travelhiker.com allows...

Google Analytics now offers immediate access for all

2006

Google Analytics will from today provide instant access for anybody that wants to open an account and start using the service to monitor visitor activity on their website/s. The service, which is...

Google launches Google Checkout, not GBuy

2006

GBuy is here, only it is called Google Checkout and despite the chief doers of no evil claiming that it “isn’t like PayPal at all”, it is, erm, rather like PayPal, in that merchants use it to...

Ajax driven London Tubes route finder

2006

David Tran has launched an Ajax driven route finder widget for London tubes, with Rails driving the backend. And it works pretty much as it says on the tin too!

The business case for site search

2006

In 2004 we discovered that half of all onsite searches returned no results, despite the fact that products were actually available and could be found by clicking navigation links. What did this...

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