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Five brand campaigns that took a stand on social issues

January 2018

Research suggests that consumers respond better to brands that display corporate responsibility, with 73% of people believing that companies should do more than just offer a product or service....

AudioBoom on why podcasts are an advertisers dream

January 2018

Podcasts have exploded in popularity in the past couple of years. Once a forgotten medium, it’s now a burgeoning market, with the number of monthly listeners steadily growing year on year. So,...

The best digital marketing stats we’ve seen this week

2017

Let’s marvel at some wondrous stats from the world of digital marketing, shall we? This week’s roundup is complete with news about online ads, supermarket emails, and everyone’s favourite festive...

Four key programmatic trends from 2017

2017

2017 seems like it may prove a somewhat seminal year for programmatic advertising. Ahead of a lengthier take on what 2018 might hold, our experts take a look at four key trends from this year.

How will Snapchat's redesign affect branded content?

2017

By all appearances, Snapchat is struggling. The social photo sharing app, although still popular, has seen its user growth stagnate and while it's getting better at monetizing users, has yet to...

The best digital marketing stats we've seen this week

2017

A change is as good as the rest, and so we’re trying something slightly different this week. We’ve cherry-picked some of the best stats around, and paired them with some extra analysis and...

Enter a search term such as “mobile analytics” or browse our content using the filters above.