{{search.results.count}} results {{searchFilter()}} {{searchQuery()}}

RECOMMENDED {{ searchResult.published_at }}

Loading ...

{{search.results.count}} results {{searchFilter()}} {{searchQuery()}}

Loading ...

Enter a search term such as “mobile analytics” or browse our content using the filters above.

No_results

That’s not only a poor Scrabble score but we also couldn’t find any results matching “”.
Check your spelling or try broadening your search.

Logo_distressed

This service is currently undergoing maintenance.
Please try again later.

Amazon turns Twitch into an influencer sales platform

September 2017

Amazon raised a few eyebrows when it announced it was purchasing the gaming-focused live streaming video service Twitch for nearly a billion dollars in 2014. Why would an ecommerce giant want to...

Website relaunch: how to get it right

2015

So you’ve just relaunched your website and everything’s looking good from a tech point-of-view. You’ve spent an unholy amount of time, money and resources fixing the problems you keep hearing...

Four user experience tips for mobile casinos

2014

Mobile is massive for the gambling industry, and will become ever more important in the coming years. According to their respective investor reports, Gala Bingo’s mobile penetration has increased...

How to win at driving app downloads

2013

According to Juniper Research’s latest report, they forecast that over 160bn apps will be downloaded globally onto smartphones and tablets in 2017. Although the UK is the most expensive country in...

Why cyber security matters

2013

The world is faster, and more connected, than ever before: that pace and those networks just keep growing. As individuals, businesses and societies we are now linked in ways that would have been...

Real time customer data: ready to eat?

2013

In our first post 'real time customer intelligence, right here, right now?' we raised the idea that some savvy marketers have been getting the right message to the right person at the right time...

Social data is the honey badger of personalisation

2013

It’s digital marketers’ ultimate prize: consumers fill up the internet with their ideas, preferences and interests. (This is the big, big data, people!) Turn that into real-time offers on your...

APIs: five opportunities and threats for SMEs

2013

APIs (Application Programming Interfaces) are being rapidly adopted by large companies, public bodies and small tech start-ups with equal amounts of enthusiasm. But that’s not the case for small...

Was 2012 the 'year of the tablet'?

2013

Last year I analysed whether the industry claim that 2011 would be the 'year of the mobile (device)' was correct. It seemed those clever industry commentators got it right on that occasion. This...

How can data fuel creativity?

2013

In a world where retargeting with dynamic ads seems like the only option to improve creative through data, marketers are beginning to look at what other options exist, for both brand and...

Enter a search term such as “mobile analytics” or browse our content using the filters above.