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Start Me Up! A profile of PeriodBox

2015

PeriodBox is a UK-based premium monthly subscription service that bundles a choice of tampons and pads with hand-picked goodies and treats. Every customisable box contains a selection of premium...

Create customer experiences that people remember

2014

The nirvana for marketers is creating customer experiences that people remember and want to share, but what customers actually crave is human to human interaction and this can be a challenge in a...

The real reason your marketing costs are increasing

2014

If you ask anyone in the industry what the biggest trends and challenges of the last 12 months have been you will receive a range of answers. Chances are the answer will involve ‘not provided’ and...

Eight things user-centred design can teach business

2014

User-centred design (UCD) is widely regarded as the best way to design a great user experience (UX), with most UX professionals following the international standard ISO 9241 part 210. As project...

Five mobile predictions for 2014

2014

The time consumers spend on mobile devices is increasing every day, making mobile a central channel for business activity. As a result, an mobile strategy that drives results is essential for...

Why cyber security matters

2013

The world is faster, and more connected, than ever before: that pace and those networks just keep growing. As individuals, businesses and societies we are now linked in ways that would have been...

How can data fuel creativity?

2013

In a world where retargeting with dynamic ads seems like the only option to improve creative through data, marketers are beginning to look at what other options exist, for both brand and...

Best practices for international web forms

2013

Nobody likes filling out forms. They are a constant source of frustration for consumers, but even more so when they fail to take account of the various idiosyncrasies in name and addressing...

Enter a search term such as “mobile analytics” or browse our content using the filters above.