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Q&A: Steffan Aquarone on online video best practice


Econsultancy has just published an updated version of its Online Video Best Practice Guide. The latest report reflects the evolution of online video from simply a 'nice-to-have' to a strategic...

How Marketers Learn

August 2017

This report highlights the value of facilitating a learning culture in marketing teams and offers guidance on developing an organisational learning strategy.

Ecommerce Best Practice Guide

October 2017

This new Ecommerce Best Practice Guide is designed for ecommerce managers and marketers looking to review their existing ecommerce strategy or to help create ecommerce propositions, and includes...

Trend Briefing: Artificial Intelligence (AI)

July 2017

Following on from Econsultancy's Innovation Best Practice Guide, this trend briefing puts a spotlight on Artificial Intelligence - one of the most prominent and exciting areas of tech in 2017.

Innovation Best Practice Guide

May 2017

Innovation Best Practice Guide addresses key themes of modern innovation and offers you practical tips, case studies and interviews to help you think differently and create new things.

Online Video Best Practice Guide

March 2017

Econsultancy's Online Video Best Practice Guide covers the four pillars of successful online video strategy in detail with advice, tools and technology tips from across the industry. The four...

Online video strategy in the US: what works?


In June, YouTube announced that it had hit the 3bn views per day milestone and was receiving 48 hours of new video per minute, while Garner listed online video as one of the top ten strategic...

Email Marketing Best Practice Guide

October 2017

This year’s Email Marketing Best Practice Guide sees the original 2014 version rewritten to reflect changes in email marketing over the past 18 months. The strategic sections are organised around...

How to create videos your customers want to share

March 2017

Brands are playing it relatively safe when it comes to video, both in terms of commitment to a video strategy and the content itself. Luckily, Econsultancy has just released an updated version of...

Mobile marketing in 2017: Five expert predictions


What will 2017 mean for the world of mobile marketing? Our experts have already outlined what they think are some of the biggest mobile trends of the past year, so now it’s time to look ahead to...

What were the biggest mobile marketing trends of 2016?


We’re rapidly reaching the end of 2016, so it’s a good time to look back on the past 12 months and discuss the most important mobile trends. With help from some industry experts, here’s a quick...

12 tips to help find the right UX and design supplier


If you're looking for an organisational guide to user experience and interaction design, look no further. Econsultancy has just published User Experience and Interaction Design for Mobile and Web,...

Online Video in South-East Asia Best Practice Guide


The Online Video in South-East Asia Best Practice Guide is aimed at brand or marketing managers, content owners and digital marketers in the South-East Asia region who are using video as a...

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