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Amazon turns Twitch into an influencer sales platform

September 2017

Amazon raised a few eyebrows when it announced it was purchasing the gaming-focused live streaming video service Twitch for nearly a billion dollars in 2014. Why would an ecommerce giant want to...

On day one, Amazon starts to transform Whole Foods

August 2017

Amazon's $13.7bn acquisition of Whole Foods, which was announced in June, just closed and on the first day under Amazon ownership, the ecommerce giant began putting its imprint on the upscale grocer.

Five innovators of the in-store customer experience

August 2017

If you’ve ever walked into Zara on a hot, sticky day during the summer sales you’ll know exactly what hell on earth feels like. The combination of poor layout, limited changing rooms, and a...

Amazon Prime Day 2017: The mind-blowing stats and facts

July 2017

Last week, Amazon held its annual Prime Day event. The shopping holiday, which Amazon launched in 2015 to celebrate its 20th anniversary, is positioned as a sort of Black Friday in July and thanks...

Enter a search term such as “mobile analytics” or browse our content using the filters above.