What did searchers search for in 2009? Facebook, Facebook, and more Facebook. In fact, search variations on the word Facebook accounted for four of the top 25 most searched terms this year according to data released by Experian Hitwise.

Facebook ascended from its Number 10 position in 2008 with a bullet, edging out MySpace, which was nonetheless the second most searched word this past year. Craigslist, YouTube and Yahoo Mail followed.

See a pattern here? Social networking-related terms accounted for a full 2.48 percent of the top 300 searches.

Top 10 most-searched terms

2009

2008

facebook

myspace

myspace

craigslist

craigslist

ebay

youtube

google

yahoo mail

myspace.com

google

yahoo

yahoo

youtube

ebay

yahoo mail

facebook login

yahoo.com

myspace.com

facebook

Note: Data is based on the top 300 unfiltered search terms for January to November 2009.

Source: Experian Hitwise

For the second consecutive year, Google was the web’s most-visited site, accounting for 6.70 percent of all U.S. visits between January and November.
Yahoo! Mail is still going strong wtih 4.44 percent of visits, followed by Facebook
(4.26 percent), Yahoo (3.36 percent) and MySpace (3 percent).

Google-owned properties scooped up 9.93 percent of site visits, while Facebook properties got 4.26 percent. The top 50 websites accounted for 39
percent of all U.S. site visits this year.

Top 10 most-visited Websites

2009

2008

www.google.com

www.google.com

mail.yahoo.com

mail.yahoo.com

www.facebook.com

www.myspace.com

www.yahoo.com

www.yahoo.com

www.myspace.com

mail.live.com

mail.live.com

www.ebay.com

www.youtube.com

search.yahoo.com

search.yahoo.com

www.msn.com

www.msn.com

www.facebook.com

www.ebay.com

www.youtube.com

Note: Data is based on U.S. visits for January to November 2009.

Source: Experian Hitwise