We recently spoke with Jake Welsh, Executive Creative Director at Dept, to find out how he has been navigating the past few months. Here’s what he had to say on the challenges of remote working for agencies, the so-called ‘need for offices’, and what strategy at Dept looks like now.
Ben Potter offers a canvas for helping agencies develop their business development and marketing plan and avoid yo-yoing revenue.
We recently caught up with Sarah Baumann, Managing Director at VaynerMedia, to find out more about her role, and how Covid-19 has impacted day-to-day working life.
For agency owners, 2020 has been a mixed bag at best. But now that the worst is (hopefully) behind us and agencies are turning their attention to addressing important issues like positioning, Ben Potter takes a hard look at the nebulous concept of agency ‘purpose’ – and whether it’s really needed at all.
Mike Petricevic is the co-founder and creative partner at independent digital creative agency Waste. We caught up with Mike to find out more about his role, and how it has been impacted by Covid-19.
Richard Brosgill is the Managing Director APAC & RU, at ForwardPMX, a global brand performance agency. We caught up with Richard to find out more about his role.
With digital advertising spend set to overtake traditional for the first time this year, there is no longer any debate on where the future of advertising lies. But many large advertisers are yet to transform their approach, being still beholden to an old model of media buying. This means they lack access to advertising data, […]
Goodstuff is described on its website as the fastest growing independent media agency. Partner Simon Wilden joined in 2006 to develop the agency’s data and insight offering. We caught up with him to find out what his average day looks like.
Neil Davidson is CEO at transformative communications agency HeyHuman. We asked him our usual set of questions, to get a feel for how he and his company are adapting to current circumstances. Here we go… Please describe your job: What do you do? I’m CEO and one of the owners of HeyHuman. My focus is […]
Lindsay Turner is CEO of media agency Spark Foundry, part of Publicis. We caught up with her to ask about her typical day, and the demands on her time and skillset. Please describe your job: What do you do? I’m the agency CEO. It is a very wide reaching role from working with clients, to […]
We’re taking a trip to Crispin Porter Bogusky today, to speak to London MD Helen James. She admits her friends think her job is ‘Madmen-esque’ – so hopefully they’re reading this and will get a better idea of what her average day looks like. Please describe your job: What do you do? I head up […]
Over the past decade, management consultancies have increasingly intruded onto agencies’ traditional turf, competing for media budgets and marketing operations engagements. No news there.