airbnb

Does Airbnb stand a chance in China?

Airbnb is apparently ‘doubling down’ on China by relaunching the company with a new Chinese brand name (ài bi yíng) and increasing headcount in the country.

Reaction to the new name has been mixed, however, and many are already comparing the company’s strategy with other brands who previously failed in China.   So, is Airbnb going to struggle too?

Traffic to hotel websites is declining: How should they respond?

There is little doubt that residential rental sites such as Airbnb, VRBO and HomeAway are disrupting the multi-billion dollar hotel business.

There is still significant debate about the long-term impact of that disruption but if a new study conducted by Hitwise, a division of Connexity, is any indication, these sites are complicating hotels’ online efforts.

Start Me Up! Tagvenue, the Airbnb of venues

Tagvenue was launched in August 2015, and it’s now the UK’s fastest growing venue search engine.

A dry subject, you might think, but the website is a delight and the venues often out of the ordinary.

We caught up with the team to learn more about the startup.

A no-bullshit framework for growth hacking

Can any marketer simply implement the tricks that Instagram, Airbnb and PayPal used to stimulate growth?

Of course not, but there is a way of thinking and a mindset that will set you on the right path.