Amazon Echo

Amazon Echo, the voice recognition streaming device from Amazon

Are smart speakers making audio advertising more enticing?

According to Canalys, global smart speaker usage is forecast to grow 82.4% in 2019, rising from 114 million units in 2018 to 207.9 million this year. In the UK, specifically, the number of smart speaker users is predicted to grow 31.6% to 12.6 million also in 2019.