AOL

Verizon wants customers to give up their data for targeted ads, and it’s willing to pay

Thanks to acquisitions exceeding $100bn in recent years, the largest internet service providers (ISPs) in the US are set to become some of the most dominant digital ad players.

But while there has been significant concern that the Federal Communications Commission’s (FCC) roll-back of consumer broadband privacy rules raises the possibility that ISPs could use their treasure troves of data without customers’ permission, the largest ISP in the US appears to be taking a more cautious approach than it might legally have to when it comes to exploiting customer data.

Are publishers in a losing battle with content distribution platforms?

Third-party distribution channels are increasingly prominent part of the digital publishing landscape, but instead of rejecting channels that don’t offer full ownership and control, many publishers are embracing them.

Case in point: Snapchat Discover, an exclusive, invite-only offering, has major publishers clamoring for the ability to participate.

AOL bets the farm on responsive design

With publishers serving more and more of their audience through mobile and tablet devices, it’s no surprise that responsive designs are growing in popularity.

From the BBC and Guardian to Metro and Express & Star, the number of publishers jumping on the responsive design bandwagon is growing rapidly and for good reason: there’s a lot to like about responsive design and done right, it’s pretty compelling.