behavioral targeting

Why it’s always good to share in our Big Data society

We are all sharing more data than ever before with other organisations in our emerging Big Data Society. Sharing lets us use our resources much more precisely and produce completely new services.

But misusing customer data risks destroying customer trust. Still, we all need that missing piece of the Big Data puzzle, so we all need to share more.  

FTC seeks to expand restrictions on data collection from children

For more than a decade, companies in the United States operating websites that collect data from children have been required to comply with the Children’s Online Privacy Protection Act (COPPA).

At the time COPPA was implemented, the internet ecosystem was far less mature, and the law didn’t cover all of the parties that today frequently collect data from children. So yesterday, the FTC published a proposal (PDF) with the intent of modifying COPPA to ensure that parties not currently governed by COPPA’s rules are covered.