collaboration

What is transformational agility & what are its benefits?

Marketers are adding to or overhauling their technology stacks, media and channels have proliferated and people and processes have had to adapt.

This is the root of the need for digital transformation.

But is the talk of agile change just lip service? What is it? And what are its benefits?

Slack, Yammer & Facebook: Who’ll win the collaboration battle?

No digital job advert is complete without mention of collaborative working; a skills shortage means businesses are finally fixing their broken windows.

Collaboration isn’t easy to engender. Let’s face it, people are nine-tenths of the problem. The other 10% is technology, something many tech startups and big beasts are tackling.

Here are three collaboration tools that are aiming to corner the market.

Start Me Up! A profile of CorpQNA

The founders of CorpQNA want you to sign up for a more meaningful knowledge base, that extends its use case beyond just sales or customer service departments.

We spoke with founder Douglas Tarr about exactly where his startup fits in the world of wokplace collaboration software.

Pitney Bowes talks segmentation, trends, and data

Mailrooms are quickly becoming anachronistic features of corporate offices, but in their prime, they featured postage meters and beeping, blinking copy and fax machines bearing the Pitney Bowes logo. The company did very, very well.

But as physical communication methods became more digital, Pitney Bowes’ profits fell. Between 2008 and 2011, revenues slipped to $5.3 billion, a billion-dollar drop as US and European economies, its key markets, softened.

Competitors like Kodak went bust and Xerox nearly filed Chapter 11, but Pitney Bowes sought to evolve with the times by adding a robust suite of digital marketing products for B2B clientele intent on reaching audiences through email, social, and mobile channels.

12 things every freelancer should have

Being a freelancer can be a fulfilling and profitable career path.

In digital industries, where job mobility is high and five years with a single employer is ‘a long time’, many professionals view freelancing as a viable and attractive career path.

But make no mistake about it: freelancing is a business and as with any business, starting up, surviving and thriving can be difficult to do.

Here are 12 success-promoting things every freelancer, new and experienced, should have in place.  

New report: the social shift in internal communications

Econsultancy’s latest Smart Pack: The Social Shift in Internal Communications is about the trends in internal communication that are not just affecting how your customers navigate their social relations and the marketplace, but will determine your working future as well.

The fact is that no one quite knows what revolution is going to happen next in the field of communications, which makes enterprise-level investments a significant risk.

Large corporations that build their own centralized internal social nets often find that obsolescence comes quickly.

Smaller teams who are encouraged to discover and implement their own ad hoc solutions using mass-market products like Yammer, Jive, Google Apps, or Facebook Groups may not routinely share best practices throughout a larger parent organization. In the words of Catherine Glover, Director of Social@Ogilvy, and a featured interview in the new report, “nothing seems to stick”.