Dachis Group

Nutella gets us out of bed through Facebook

Valentine’s gets a brief mention in the midst of chocolate, watches and shoes in our weekly showcase of The Dachis Group’s Social Business Index.

Our focus is on three companies – The Swatch Group, Foot Locker and Ferrero International known for the popular chocolate spread, Nutella – as analyzed by the team at the Dachis Group.

We’ll also take a glimpse at the top twenty brands on the Social Business Index, a real-time ranking of more than 30,000 global brands based on their performance in the social space, to see how the biggest brands in social are faring.