econsultancy live 2022 ecommerce

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From virtual selling to zero-party data: Putting future shopping trends in context

What are the biggest challenges and opportunities facing retail brands over the coming two years, and what trends and innovations are set to shape the space in response? At our virtual conference Econsultancy Live: The Future of Ecommerce, Senior Analysts Rose Keen and Lynette Saunders gave an insight-packed presentation that looked at the major changes […]

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“Ecommerce is mostly marketplaces”: Colin Lewis on how brands can seize the marketplace opportunity

“Over 50% of the gross market value for the top six ecommerce players in the world is on marketplaces,” Colin Lewis, CMO of OpenJaw Technologies and author of Econsultancy’s Third-Party Marketplaces Best Practice Guide, told attendees at Econsultancy Live this week. Despite the continuing domination of big retailer.com sites, and the rising trend for direct-to-consumer […]