Facebook Mobile

Facebook mobile could make $1.2bn in first year from six key markets

Facebook could generate $1.2bn from mobile advertising in its first year from just six markets, according to research firm MobileSquared.

This would put it second only to Google, which is expected to generate $2bn from mobile ads in 2012.

The six markets included in MobileSquared’s estimate are the US, UK, France, Germany, Italy and Spain – which have a combined total of 185.3m Facebook users.