IP

Apple may face $2bn iPad lawsuit

The iPad may be one of Apple’s most important products. The dominant tablet device has been selling at an impressive rate, and that only looks to continue when Apple releases the iPad 3, something that could happen as early as March.

But there’s just one problem: according to a Chinese firm, Apple doesn’t own the ‘iPad’ trademark.

CrunchPad fiasco: think IP isn’t important? Think again

The CrunchPad is dead. prominent tech blogger and CrunchPad creator
Michael Arrington revealed that the tablet PC designed specifically for
web browsing would not be coming to a store near you after more than a
year of work.

 
While many, myself included, were skeptical about the CrunchPad’s
commercial viability, nobody predicted its downfall: a rift between
Arrington and his development partner “over nothing more than greed, jealousy
and miscommunication
“.

Paid search advertisers must demand transparency and IP

The UK’s most prominent paid search marketers have been up in arms this weekend after VCCP Search claimed to be the first agency to assign IP to clients.

MarketingWeek ran a story last week that started off as follows: “VCCP Search is offering its clients the opportunity to retain their intellectual property rights. The agency previously kept the rights of any search keywords it purchased on behalf of the client, but in an effort to retain clients, it is now letting them retain those rights. VCCP Search says it is the first agency to offer such a service.”