Face it, no one likes their phone company. But a new study shows progress toward closing the gap between “my phone company” and “my arrrgggghhh phone company.” That gap is closing online, and Verizon is winning.
Go figure. A recent J.D. Power survey shows that only 27% of smartphone users are satisfied with their phone service. But in this area of great opportunity the effectiveness of online customer service solutions is playing a bigger role in customer satisfaction, retention and growth.