Nerves kick in as I weave my way past rows of fat people munching on fried chicken and simultaneously shoving coins into slot machines. I’m looking for Caesar’s Palace Conference Center but all I can see is a giant bust of Nero and rows of busy blackjack tables. It’s 8am.
At 9am, having eaten my own way through a Vegas breakfast buffet the
length of a tube carriage, I’m ready to present six hours of brand new
material onhow to write cost-effective customer care copy at Jakob Nielsen’s Usability Week.