Newspapers of the world take note: The New York Times has hired its first social media ‘editor’.
Peston, a new veteran with a quarter of a century’s
experience, has been given the role to further embrace the likes of
Twitter, Facebook, Digg and YouTube.
But a social media ‘editor’?
Maybe a ‘manager’ or ‘evangelist’ would have worked better. As it
stands it sounds a little bit like the NYT has brought in a social