John Bell

Q&A: Ogilvy’s John Bell on the future of social business

Last week, Ogilvy & Mather announced the launch of ‘Social@Ogilvy.’ This new worldwide practice will be led by John Bell as global managing director and will connect social media experts across the agency.

We had a chance to speak with Bell about this new branch of Ogilvy. He also gave us some insight into the movement away from Facebook commerce and how the social landscape may change over the next year.