Juniper Research

Mobile virtual currency market to hit $4.8bn by 2016

Virtual currency has fast become a multi-billion dollar industry. It’s
the juice that could propel Facebook to great IPO heights, and has already served as the foundation for other billion-dollar businesses,
like social gaming giant Zynga.

In fact, a study released yesterday from Juniper Research predicts that the amount of money being spent on virtual currency in mobile apps is going to more than double in the next four years, going from $2.1bn last year to $4.8bn by 2016.