Last.fm

Q&A: Last.fm’s Chris Wistow on brands and monetisation

Streaming music online is a competitive business.

Spotify is probably the most recognisable provider, but the likes of Deezer and Grooveshark are also posting strong user numbers.

In order to keep attracting new users, one of the key challenges for streaming services is differentiating themselves from the competition.

Last.fm seeks to do this by tracking user listening behaviour and recommending artists based on their musical tastes. Since launching in 2002 the London-based company has collected 65bn pieces of track data from its users, which is obviously a powerful tool for advertisers.

To find out how Last.fm makes use of its data and sell its service to marketers, I spoke to commercial director Chris Wistow…

Social media meets Xbox Live

The convergence of the television and the web has been promised for more than a decade now. Anyone remember Microsoft’s acquisition of WebTV in 1997?

There were good reasons at the time to see the potential of a marriage between the internet and the TV, and there still are. Like a lot of predictions, however, this one was a bit premature. But is now the time?

Songkick launches as IMDB for concerts

London-based startup Songkick has just launched its social network for gig-goers, which lists a million gigs, new and old.

Songkick

The Songkick site is a database of concerts and tour histories crawled from around the web, so users can not only see upcoming gigs, but add pictures, ticket stubs, and review and reminisce about their favourite concerts.

Site review: Spotify

Swedish startup Spotify launched its online music streaming service in public beta a few months ago, looking to compete with established music sites like Last.fm.

Offering either subscription or ad supported version of its service, Spotify offers the artist and related tracks radio that is a feature of Last.fm, but has also provided a good range of tracks that can be listened to on-demand.

Spotify