Lily Allen

Shazam, big data and the future of year-end lists

Shazam announced today that it now has more than 400m users globally, driving 15m Shazams (or tags) every day.

This follows Shazam’s recent claims that it generates $300m in digital music sales every year, which is 10% of the digital music market.

It has been terribly busy today. The now leading media engagement company has also announced its ‘top Shazamed songs of 2013’ list, as well as its ‘top Shazamed artists of 2013’, ‘top Shazamed songs driven by television’ and ‘2014’s new artists to watch’ lists. 

Shazam: from gimmick to major player

At the beginning of September 2013, Shazam announced a huge milestone: the 10 billionth use of the music identifying app.

The song: Lady Gaga’s ‘Applause’. The man: some guy in New Jersey who was officially the last human being in the Western world not to recognise Lady Gaga.

If you’re unaware of Shazam, quite simply it’s an app that you can use to identify a song you don’t know the name of that’s playing in any location (as long as it’s audible) in a matter of seconds. The process is called ‘tagging’.

Shazam currently processes more than 100m tags a week, this is 150% more than a year ago, and currently has more than 80m global users.