Lingo24

Content marketing: sometimes the obvious answer is the best

It’s an age old question for content marketers: what’s the recipe for ideal content that will be read, linked, tweeted and otherwise disseminated around the web?

We have an informal motto when it comes to online content: for something to be worth your time, it has to be either Useful or Amusing.

Selling to the multilingual UK market

Foreign language consumer groups within domestic
markets represent a massive untapped market, and one that doesn’t require
e-commerce businesses to alter their shipping, payment or logistics set-up at all…

It’s well-established that if you want to sell to people overseas then you need to communicate in their language, but what about the consumer groups in majority English-speaking countries whose first language is other than English?