LinkedIn ads

LinkedIn Ads: What I learned from spending a year and $100k on the platform

If you do any B2B marketing, then you should try LinkedIn Ads. Here are a few pointers from my experience to help you get started.

I’m sure that almost everyone who reads this blog is active on LinkedIn.

You are ‘linked’ with all of your business contacts and friends, you have filled out your profile, and you may even be active in a group or two. But it’s quite likely that you have not used its ad platform.