links penalties.

What is Google likely to clamp down on in 2014?

Google is seemingly involved in a never-ending battle to fight spam and underhand SEO tactics affecting its search results. 

In 2013 we’ve had several updates and warnings, Hummingbird being the most obvious, but what will Google target next? 

I have a few ideas on this, and I’ve also asked SEOs for their views on the areas where Google is likely to focus…