A couple of weeks ago I wrote an article entitled Fight Club! Netflix, LOVEFiLM and NOW TV: a UX comparison. For this I had to sign up to their respective VoD services. You know, for the greater good of journalism.
Now the time has come to quit these VoD services because it seems there really is such thing as too much choice… plus I’m not made of money… and there’s only so many hours in a day. I do have a job you know!
Based on recent research that suggests 72% of customers expect complaints on Twitter to be answered in one hour, I’ll be taking a look at each company’s Twitter customer service channel compared to their site’s own customer service, then finally I’ll see how easy it is to quit and how easily they let me go.