LoveFilm

Fight Club! Netflix, LOVEFiLM and NOW TV: a tablet UX comparison

According to BFI’s 2013 statistical yearbook there has been a 50% rise in Video on Demand (VoD) viewing in the UK since 2012.

The two major players in this field, LOVEFiLM and Netflix, corner the market, however they have an up and coming challenger in NOW TV.

You will no doubt have experienced at least one of these company’s desktop websites, such is their strong online presence, but what about the commuter or person on the move who want’s to watch films on a tablet? What’s the experience like for them?

Similar to my previous Fight Club post comparing the UX of Sky TV and Virgin Media, only this time I’ll take a look at the three top VoD providers and compare their respective user experiences on mobile devices or tablets.

Sky finally launches its internet TV service, NOW TV

In January, Sky announced that it would be launching a new online TV service later this year. Designed in large part to allow non-Sky customers to access Sky content, the service would allow its subscribers to access a variety of content, including movies and sports, on a pay-as-you-go basis.

Right on schedule, Sky today announced that the service, dubbed NOW TV, will be launching tomorrow.

LOVEFiLM and Netflix save BSkyB from regulator sanctions

The Competition Commission has changed a ruling on BSkyB’s dominance of the pay-TV film market thanks to the growth of digital services such as LOVEFiLM and Netflix.

In an abrupt u-turn, the CC said that Sky Movies no longer provides Sky with an advantage over its pay-TV rivals.

It reversed a ruling from last year which found that the satellite broadcaster’s deals with major Hollywood studios effectively gave it a monopoly on the market and caused higher prices for consumers.

Mobile site review: LoveFilm

Mobile site reviewDVD rental company LoveFilm launched a mobile version of its website earlier this month, allowing users to browse through titles, read news and reviews, and view trailers.

The site is not fully transactional yet, though this is something that is planned for the future, but it does provide an opportunity to promote the LoveFilm service to mobile users, as well as providing advertising space.