How Mango can improve its otherwise excellent ecommerce site
Mango is a Spanish fashion retailer founded on 1984 that now has more than 2,000 stores in 103 countries, 150 of which are in the UK.
Mango has also been operating its ecommerce site for around 15 years and it makes for an interesting study in highly innovative retail site design, but with areas that could definitely use an improvement.
Here we’ll take a look at what works on the site from a customer experience and usability point of view first, before highlighting where it could be more effective.