message boards

Facebook makes building a community harder

For many brands, Facebook Pages are seen as a channel through which a community of fans and customers can be built and engaged.

To facilitate engagement, Facebook provides a number of tools, ranging from the Wall to Photos to Discussions.

Google improves SERPs for message board content

To many, the word ‘community‘ elicits thoughts of social networks like MySpace and Facebook, and of popular social media websites like Flickr and Digg. But if you were active on the internet about a decade ago, you probably don’t forget the precursor to today’s social communities: the message board/forum.

They’re still around (there are quite a few massive ones) and while they may not be as sexy as today’s social networks, a Google update that will make it easier for searchers to find content posted in message board communities is likely going to benefit many operators of message board communities.

Five easy ways to make your business website more social

Social media is an increasingly important part of the internet. But many businesses are still trying to decipher what it’s really all about and how it can relate to their bottom lines. Naturally, not everyone is jumping on the bandwagon and throwing all their resources at Twitter, Facebook, et. al.

The truth is that for many businesses social media makes sense — in moderate doses. If you’re a small business owner, chances are you don’t need to hire a full-time social media manager and the only thing social you’re likely to get from social media experts is a lot of smooth-talk.