mobile search experience

Is Twitter changing how content surfaces?

Twitter has been on an announcement binge as of late, and assuming it’s factual, and not just a bunch of PR…it’s all very relevant to marketers. 

As our Social Media Manager Matt Owen has already pointed out we get a lot of traffic (and hence new members) from Twitter, so these changes to search history and mobile search experience are important to us. I did some A/B testing with the old iOS app, and then the new one and came away unimpressed however. Twitter PR, feel free to send someone our way to correct any inaccuracies!