This week Foursquare announced that it had topped 20m users, with 5m of those registering in the last 16 months.
This year’s ‘4sqDay’, held on April 16th (4 x 4, see?) also saw confirmation that people had checked in a fantastic 2bn times – roughly 100 times per user.
Though growth has slowed of late, the location-based network pushes forward while the idea of ‘checking-in’ continues to roll towards becoming mainstream.
We spoke to business bevelopment director for Europe Omid Ashtari, Foursquare’s first European employee – who joined the company eight months ago from Google – about his plans for the UK, best practice and areas of growth.