omni-channel

omnichannel

Why are we still talking omni-bollocks?

Why are we still talking omni-bollocks, when we should be talking retail?

Why all the jargon?

Why all the omni-channel cliches and the multi-channel job titles? Why all the endless debates about whether digital is right for a brand or not, or digital versus in-store?

How banks can improve finance management tools and apps

Consumers’ digital experiences, including banking, are becoming more and more visual. Within the retail banking sector much is still to be done.

Most importantly banks should not judge Personal Finance Management (PFM) tools as isolated investments: rather a piece of the puzzle to build a great overall digital customer experience. 

In this article I will talk about how PFM has developed within retail banking (from a customer perspective) over the years, how we see things evolving and what banks can learn from new players. 

Majority of retailers expect 5% sales drop due to showrooming: report

As shoppers prepare to descend on their favorite stores this Friday as the holiday shopping season gets underway, retailers are preparing to greet them with deals that they hope will be too good to pass up.

Retailers are optimistic about their prospects this year, but they’re arguably going to have to work harder than ever if they want to maximize their sales. The reason? More and more consumers are deciding to shop from home on Black Friday and Thanksgiving weekend, forcing retailers to hone their online and offline strategies.

As more consumers stay home, retailers hone their Black Friday online strategies

The holiday shopping rush will begin next week in earnest and, as they do every year, retailers are hoping that the most important season will be good to them.

While online channels have grown increasingly important in recent years, historically, the name of the game for retailers has been to get as many people lining up outside of stores at insane hours in anticipation of deals that await them when the doors open. 

But times are changing. According to the National Retail Federation (NRF), fewer holiday bargain hunters will venture out on Black Friday and subsequent weekend. All told, the NRF expects 147m Americans to leave their homes for the mall next week, down from 152m in 2012.

Best Buy fights showrooming with online price match

When shopping around for the best deal across online and offline channels, consumers are often given a simple yet frustrating choice: convenience or price.

This is particularly true when it comes to price match guarantees offered in brick-and-mortar stores, which often restrict the price match to a price offered by another brick-and-mortar retailer.

Five ways to embrace omni-channel retailing

A decade after the rise of e-commerce, today’s mobile technologies and social media applications have contributed to a convergence of consumer demand and technology.

Consumers now expect constant connectivity and interactivity from retail brands and retailers must embrace omni-channel retailing, an integrated sales experience that melds the advantages of physical stores with the information-rich experience of online shopping.