For a long time, China had been called the world’s factory for manufacturing and assembly – which seems to be unrelated to creativity.
However, Chinese information technology has grown at an amazing speed in recent decades and has taken over industries like mobile payment, ecommerce, express service and online investment products.
What should you know about China’s booming technology?
Facebook’s latest algorithm update, which further prioritized content from friends and family over content from brands and publishers, has claimed a high-profile victim.
LittleThings, a digital publisher focused on positive stories for American women, announced that it is ceasing operations in large part because Facebook’s algorithm change decimated its reach on the popular social network, which the company relied heavily on.
While six of the U.K.’s biggest banks have been given until March to adopt Open Banking for most of their customers, the writing is on the wall: large retail banks will be forced to compete differently.
In response, a number of them are gearing up to launch apps that help their customers manage their money.
Based on global retail sales, pizza chain Domino’s last week achieved the distinction of becoming the “largest pizza company in the world”, besting long-time rival Pizza Hut.
Despite the fact that more money than ever is being invested in digital advertising, being an ad-supported digital publisher is not easy. And that isn’t just because of ad blockers, ad fraud and the countless number of providers, technologies and formats in the ecosystem.
Indeed, even seemingly basic activities such as determining how many ads to display, and which types of ads to display, usually aren’t straightforward and the wrong assumptions and decisions can result in significant lost revenues.
Customer service has traditionally focused on issue resolution and has been reactive to customer queries.
A customer calls, emails, or posts to social media, and the brand responds.
Are you a marketer who uses landing pages to harvest personal data in return for a whitepaper download, access to a game, entry to a prize draw?
These techniques are a mainstay of modern marketing. But how are they impacted by the GDPR? I had a rummage through the legalese to find out.
March 5th 2019, 2pm GMT, 9am EST
Last year, as the price of Bitcoin skyrocketed, a new phenomenon called cryptojacking emerged.
In it, malicious JavaScript code is inserted into a website and when a user visits the website, the code works to mine cryptocurrency like Bitcoin in the background without users ever knowing that their computers’ processing power is being used.
Voice is “here to stay” according to Jonathan Midgley, Director of Engineering at Trainline, who added that building a voice app was “a no brainer”.
We caught up with Midgley to ask a few questions about how Trainline is using AI in its products.
Whether used to entertain or as a tool for customer service – a wide range of brands (from a variety of industries) have experimented with chatbot technology.
When it comes to new innovations in technology, the third sector typically often lags behind others. This is understandable, of course, as with greater financial challenges, investment can be a daunting prospect.
Econsultancy’s Digital Trends 2018 report, published in association with Adobe, delves into the biggest trends that are set to impact companies in the near future.
This year, the report – which is based on a global survey of 12,795 marketing, creative and technology professionals – also strives to identify how top-performing companies are setting themselves apart from their peers.