paul joyce

Start Me Up! A profile of Geckoboard

The importance of real-time data in business decision making is becoming more important for organizations of all sizes.

Our recent Best Practices in Data Management Guide by Chris O’Hara includes techniques for getting unique, actionable audience insights, however it is intended mainly for large business and Enterprise.

A new startup, Geckoboard, aims to bring real-time data intelligence to the lean business camp.

We interviewed the founder Paul Joyce for more info.