If you manage your own Google AdWords account but the very thought of logging in and performing tweaks sends shivers down your spine, I’ve put together a really simple five point checklist for you.
There’s no better time to spring clean your AdWords account than the dawn of a New Year – so what are you waiting for?
An AdWords campaign is never complete. The most successful campaigns are chopped and changed regularly in order to wring out every last cent of ROI.
PPC is becoming increasingly competitive – in order to run a successful campaign you must be committed.