Peter Horrocks

The BBC’s misguided approach to social media

News organizations are getting hip to social media. For many of them,
figuring out how to use social media hasn’t been easy, but a growing
number of them have seen the light and realize that social media
platforms can serve as valuable tools for journalism.

But should news organizations require that their journalists use, say,
Twitter and Facebook? The director of BBC Global News, Peter Horrocks,
apparently thinks so.