Content marketing is the hot new thing in digital, I think we can all agree.
But all this delicious content doesn’t just create itself unfortunately. It requires strategy and planning in order to come up with blogs, white papers, videos, websites or whatever else you’re producing to engage with your audience.
To coordinate all your content ideas effectively it is necessary to come up with a content calendar.
Now while you could spend sometime coming up with your own content calendar from scratch, it’s obviously easier to simply customise an existing template.
I’ve also detailed a number of other resources below, but first allow me to delve further into the reasons for having a content calendar.