Posies Cafe

The dark side of Groupon emerges

When discussing Groupon, it’s quite clear: the group buying business
model is financially viable. For Groupon. What’s less clear: whether
Groupon’s business model is financially viable for businesses.

One of the reasons it’s not clear is that many — if not most — of the
local business owners who have tried Groupon don’t publicly reveal
detailed results of their Groupon campaigns.