In 1963, McDonald’s reached a significant milestone that it would go on to proudly promote: 1bn hamburgers served. The milestone was achieved a mere 23 years after Dick and Mac McDonald opened the first McDonald’s restaurant in California.
But in the internet age, 23 years is an eternity. Just ask Apple. It announced yesterday that it had hit an impressive milestone of its own: more than 1.5bn apps downloaded in the App Store’s first full year.