search stats

What effect has Google+ had on search campaigns?

Since the full launch of Google+ last September, there has understandably been much speculation as to the impact it will have on search rankings. 

Many SEOs have predicted that search engines will use social signals more and more, and the introduction of Google+ made that even more likely. 

So what effect has Google’s social network had on the job of the search marketer? 

We asked more than 500 agency and client-side respondents for our UK Search Engine Marketing Benchmark Report 2012, produced in association with NetBooster …