Everyone assumes that smart devices are going to be big.
They are undoubtedly fascinating. But nobody seems sure of exactly which consumer facing sectors are the ripest for, yes, you’ve guessed it, disruption.
There are many products in the market right now that may have a big impact. But here I present you with four products that show we’re still a long way from understanding human need.
Quite simply, we don’t know what we want until we’re presented with it. That makes it very hard to design products that will change the world.
I might be wrong here. Please chide me in the comments.