Can TikTok rival Instagram for influencer marketing success?
Instagram has traditionally dominated the influencer marketing industry.
TikTok: Everything you need to know
Short-form video app TikTok seems to have taken the world by storm.
The best digital marketing stories in China: May 2019
This month’s roundup from the world of digital marketing in China brings us news on WeChat – from privacy fears to a study on the effects of social media detox. Elsewhere, we look at content trends on Douyin and the state of ad fraud. Tech-savvy users abandoning WeChat over privacy fears It’s unimaginable for the […]
The best social media stories & campaigns from February 2019
February may be the shortest month of the year, but we’ve got a tall order of social stories and campaigns from Nike, British Airways, TikTok, LinkedIn and Twitter – let’s get started.
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Is TikTok the next Vine, or something bigger?
TikTok, a Chinese short-form video app known as Douyin in its home country, is exploding in popularity in the West.