New ad products from Google, Watson buying media, Trump using psychographic profiling – an interesting week in digital news.
Here’s your roundup…
The robots are coming for jobs, and many who believe that they’re exempt from the much ballyhooed robot job apocalypse might have reason to be far more worried.
That includes marketers.
Artificial intelligence (see the Wikipedia definition), specifically machine learning, is an increasingly integral part of many industries, including marketing.
Here are a whole bunch of case studies and use cases, as a primer for AI in our industry.