web teams

It’s not personal, it’s policy

Working as part of an in-house web team can be a challenge. Much of the time is spent arguing with stakeholders about why something shouldn’t be done on the site.

However, a few simple policies could help reduce this wasted time.

Web teams: make it visible

When work is invisible, a spiral of death builds up. How can we break that cycle?

Apps. Websites. E-commerce platforms. We talk about these things all the time.  They’re having a very real impact on our world. Yet they’re all scarily intangible.  

Like icebergs, you see only the small percentage that’s on the surface. There’s a lot going on deeper down. Code, libraries, schema, configuration scripts, layer upon layer of infrastructure – all largely invisible.