Whitehouse.gov

Obama White House goes mobile

white house appHow best to celebrate the first anniversary of the Obama administration? Why, with an app, of course – and a mobile web site, to boot.

Released today, the “The White House” app is so far only available for the iPhone and iPod touch, but more versions are promised soon. The app is loaded with more information than even the hardest-core policy wonk may want to know: information from the White House blog, news releases, photos of what the Commander-in-Chief is doing, and archived video. If posts and other content invite comments, users are linked back to the WhiteHouse.gov website.

Site comparison: Number10 v Whitehouse.gov

As soon as President Obama was inaugurated this week, a shiny new version of the whitehouse.gov website was launched, replete with blog and RSS feeds, an indication of the new administration’s intent to make full use of the internet.

I’ve been taking a look at the new White House site, and comparing it with Number10.gov, the Prime Minister’s website which is still in beta since it was relaunched in August last year.